The business environment has globalized. Technology and big data are transforming the business environment. Therefore, internationalization is seen today as an essential strategy for new businesses to survive and grow.
Being conscious of this new scenario, Claudio Pozas Construções resumes its internationalization projects to definitively enter the international market. To resume this process, it has chosen the US American market. This choice was made due to the company’s presence in the United States in the early 2000s, when it established a strong network through residential renovation projects. Furthermore, the Fourth Industrial Revolution that is occurring now evolved from the plethora of technology companies located in California.
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